The Royal Enfield motorcycles were considered an ideal choice for the Indian army for patrolling the country border. In 1955, the Indian government placed an order for eight hundred 350cc Royal Enfield motorcycles for use by its police and armed forces. As a part of the global expansion strategy, Enfield started selling motorcycles in the Indian market in the year 1949. In 1901 Enfield manufacturing launched its first motorcycle fitted with a 239 cc engine. In the year 1899, it started manufacturing a quadricycle called the Royal Enfield Quadricycle which was powered by a rear-mounted engine. Not being satisfied with a limited product line of just bicycles, Enfield Manufacturing soon decided to focus on building other types of vehicles. The company manufactured its products under the Royal Enfield Brand. The Enfield Manufacturing Company Ltd was set up in England to manufacture bicycles. The tagline of Royal Enfield is " Jab Bullet Chale Toh Duniya Raasta De" which sums it all quite beautiful as it is definitely a motorcycle that enjoys an overpowering presence as people have had to make way for it. It has manufacturing plants in Thiruvottiyur, Chennai, Oragadam Chennai, Sipcot Industrial plant, Chennai and Campana, Argentina.
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It is a leading manufacturing company that manufactures bullets across the globe, was looking to upgrade its IT infrastructure using industry-leading solutions. It first started out as a brand of the Enfield Cycle Company, a British manufacturing firm, then went out to produce the 500 cc bullets. The company was established in 1955 and is one of the oldest motorcycles companies. The company makes the Royal Enfield Bullet and other single-cylinder motorcycles. It is an Indian motorcycle company with factories in Chennai, India. Royal Enfield is one of the flagship companies of the US 1.1 Billion Eicher Motors. The Man Behind The Success of Royal Enfieldįuture of Royal Enfield A Brief About Royal Enfield Despite operating in a niche segment, Royal Enfield remains one of the most admired motorcycle brands in India. But if you would have invested the same amount in shares of Eicher Motors, the company that makes Enfield bikes your investment will be worth Rs 3.53 crore now. Imagine if you brought a Royal Enfield motorcycle in 2001 you would now only have an old rugged bike. The company’s sales have also increased to about 27%. The automotive company has achieved its best-ever sales with over a million bikes that are sold worldwide. But this wasn’t the case 20 or so years back, as Royal Enfield then was sitting on brink of bankruptcy. Royal Enfield is easily one of the biggest brands from India founded by and has broken records in selling its motorcycle in India and abroad.
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